The Red & Blue of Blogs

The above is an Eyetools Heatmap of people reading a blog. You guessed it: red = readership, blue=(much) less concentrated readership. The blog has a bit of a problem, since readers loose their interest half-way the story, as indicated. This analysis may improve the (visual) interaction with readers of blogs, and increase the (intensity of their) readership by tweaking the lay-out. Wonder where the red and blue show up a this blog. Better stop wrting beforethis space turns blue.

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At Eyetools Research Blog